
Social Media Management / In focus
Let the show lead the calendar.
Your social presence should sound like the work you are making. Start with the show's recurring ideas, the audience's questions and the footage you already have. That gives each post a reason to exist beyond filling a date.
Discuss channel priorities, content production and publishing responsibilities separately. A clear calendar helps connect those pieces, but consistency alone does not promise followers or revenue. Agree on the work, the approvals and the review rhythm before starting.

